On Tim Cook
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August 25th, 2011
The Guardian has an excellent article on Tim Cook, the successor to Jobs as leader of, arguably, the world’s greatest technology company.
Jobs and Cook have balanced each other ever since. Where Jobs is famous for his explosive temper, firing employees on the spot, Cook is described as down-to-earth and soft-spoken. Where Jobs is known for his new age interest in vegetarianism and spirituality, Cook, who is from Alabama, loves Auburn U football and is a fitness fanatic. And where Jobs enjoyed rockstar-like fame early in his career as a pioneer of the computer era, the intensely private Cook toiled for years in obscurity, an operations wonk who became chief lieutenant at one of the world’s coolest companies.